Stop BCCing Your Way Through Ad Approvals

Stop BCCing Your Way Through Ad Approvals

Stop BCCing Your Way Through Ad Approvals

Nothing screams “streamlined workflow” like 17 emails, five attachments, and a file named Final_FINAL_v7.pdf.

And somewhere in the middle of that mess, someone BCC’d a client. Another forgot to include the person who owns the delivery. The advertiser uploaded the wrong size, someone gave feedback in a thread no one else saw, and approvals were given verbally — “but I thought you knew.”

Somehow, this is how too many are still handling their ad approval workflow.

But email isn’t a workflow. It’s a liability.

When your ad ops process runs through Outlook, Gmail, and crossed fingers, here’s what you’re really working with:
• No version control
• No enforcement of specs
• No visibility into what’s approved
• No audit trail when something breaks

It doesn’t scale. Frankly, it barely functions.

You lose hours to back-and-forth. Designers spend half their week reformatting files that should’ve been correct from the start. Coordinators waste entire mornings following up on missing assets. Your team becomes a detective unit — digging through threads, Slack pings, forwarded emails, and half-baked spreadsheets trying to reconstruct who said what and when.

This isn’t an operations issue. It’s a systems issue.

Because the real problem is there's no source of truth.

When something goes wrong (and let’s be honest, it will), you’re left trying to piece together a decision trail that was never properly captured.
• Who approved the ad?
• Was that the final version?
• Did anyone check the bleed?
• Where’s the file now?

If your team can’t answer those questions in under 10 seconds, your system is broken.

Ad approvals need structure.

You need:
• Specs that get enforced before the file ever hits your inbox
• Instant previews without downloading a thing
• Roles and permissions that limit noise
• A single place where everyone sees exactly what they need—nothing more, nothing less

And none of that happens in email.

That’s where SendMyAd comes in.

SendMyAd replaces the chaos with a structured, automated platform that handles:
• Spec compliance at the point of upload
• Internal and external approval routing
• Version history, file locking, and proofing
• Final delivery—on time, to the right format, without the guesswork

No BCCs. No overlapping threads. No Final_FINAL_v8_nowTHISoneISfinal.pdf.

Just a workflow that works.

You wouldn’t run accounting in a group chat. Stop running ad approvals in your inbox.

👉 Book a Demo to see how it can work for you!