eading photo book software specialist, TAOPIX, has extended its participation in the HP Graphics Solutions Partner Program. The company, which is a Silver-level partner in the program based on solutions it creates for HP Indigo users in Asia, will now offer North American HP Indigo users solutions that integrate with the HP SmartStream workflow portfolio.
Says Gadi Kovarsky, VP Sales for TAOPIX Americas: “We are delighted with this appointment. Our very first TAOPIX sale in North America was to an HP Indigo user in California and we have built solid partnerships with a large number of HP’s customers in both the US and abroad since. Our installed base within the HP Indigo community is now greater than with any other press manufacturer and we hope to build on this success. This status recognizes the quality of our product and our company and we are proud to be part of the team.”
Comments Moisha Clark, North American Category Manager of Workflow and HP Partner Solutions: “TAOPIX Photobook offers great value as a platform that HP Indigo customers can integrate into their HP SmartStream workflows Photo gift production addresses a key market segment for HP, and our customers need robust and flexible solutions to compete in this marketplace.”
TAOPIX Limited is a privately-funded software development company established in 2007 by CEO James Gray and CTO Kevin Gale in Newcastle-upon-Tyne, United Kingdom. Their extensive industry experience and market knowledge led them to identify an opportunity in the lucrative photo book market for a highly flexible and robust end-to-end software solution. To achieve this, the company has developed the TAOPIX Photobook platform, one of the most dynamic and far-reaching production solutions the photo book industry has seen. Central to the TAOPIX philosophy is its focus on forming robust, long-term partnerships with customers who require a top level, innovative software platform to drive their businesses forward.
TAOPIX Photobook is sold to printers and photo labs in over 25 countries, primarily through international distribution channels, with 18 supported languages.
A comprehensive global distribution network has also been set up to meet the demand for sales and support of the product. The company now employs 28 members of staff worldwide; the backbone of which is a strong development team, supported by experienced technical personnel in the UK, Asia and the USA.
The flexible software technology platform allows photo labs and printers to develop unlimited tailored and branded store fronts using bespoke products/templates and multiple business models. Through supporting companies in launching a successful photo book business, TAOPIX assists in driving a substantial increase in revenue through use of the customer’s current printing equipment.